Tips for the perfect application video

But be careful: The application video is not a substitute for the full application documents, which should not be without a cover letter, CV and possibly a portfolio. The application video is a supplement that shows your personality in a slightly different way.

Pros

• Leaves a creative impression of your personality

• Lasting memory

Cons

• Does not fit into every industry

• High effort and if done badly, it misses its positive effects

Structure of the application video:

• Start

You should start with a greeting and clearly explain in one sentence what the purpose of this video is, for example that you are applying for a job or possibly an internship Internship internship.

• Middle section

Here you should briefly introduce yourself. It is sufficient to describe the most important and directly relevant stages of your CV for the job. You should also mention why exactly this company caught your attention or what you associate with the brand, for example. This is also the right time to explain what goals you would like to achieve in the company and why you would be perfect for the job. The motivation must be tangible here.

• Conclusion

Finally, you can point out that you would be happy to have a personal conversation. You can even include a call to action here, for example: "Take a look at my CV now." Or "Arrange an interview with me now so that we can get to know each other personally.".

Sending the video - but how?
This question is by no means unimportant, as there is often an upper limit to the size of the files that can be sent or uploaded. Here are a few options:

• Upload:

The best option is to upload to, for example Vimeo, Youtube or to a Cloud (Google Drive, Dropbox). The shared link can then simply be included in the classic application documents.

• Send by e-mail:

The video should not exceed 5 MB in size. It is also essential to ensure that the video is in a common video format so that it can be played with the typical pre-installed video players. If you send a file by e-mail, it may get stuck in the firewall, so it makes sense to send it via Wetransfer.com to handle the whole thing. There you will receive a link that you can then send with the email and the documents.

Tips for the perfect application video

When making the application video, it is important to show creativity and produce everything to a high standard so that it looks professional in the end. The image and audio quality should therefore be really good.
You should not only present your CV, but also tell the audience who you are, what motivates you and why you are exactly the right person for the job advertisement.
You can also think about the most important reasons why you fit into the company, what you can do and why you could be useful. It's about selling yourself.

• Stay authentic

Convince with naturalness and authenticity. Anyone who pretends and acts or presents a facade will not score points with the video.

• Variety

Exciting cuts and scene changes create suspense and avoid monotony. The locations can also change. Short and fast cuts, as in music videos, can create suspense, especially at the beginning, and draw the viewer into the video and keep them captivated.